Once
again, Max Factor, a long renowned heritage brand rooted on make-up artistry,
is at the forefront of the fashion runway as the official make up partner of
Zalora Fashion Night Out 2017. Max Factor and Zalora tied up to create the
official beauty look for the fashion show held last November 9 at the Glorietta
2 Activity Center. The event showcased this season’s must-haves from the most
coveted and exclusive collection of Philippine’s top designers as well as
Zalora’s own holiday collection.
With a team of six makeup artists led by Celebrity
Make Up Artist, Bobby Carlos, Max Factor lends its fashion runway know-how and
professional make up products to Zalora to achieve the “Never Ending Party
Look”: an illuminated face playing with shadow and highlight, complemented by
deep red lips and smoky brown eyes
For the
face, Max Factor team used the Facefinity Primer together with the new Lasting
Performance Touch Proof Foundation as the perfect base. With its long wearing
formula and smooth, flawless finish, there was no need to retouch before
walking the runway. For contour and highlight, the makeup artist’s used the
Crème Puff Blush. The ultra blendable formula and multi tonal shades of this
wonder blush created the defined and high beam cheek bones of this holiday
look. For the eyes, Bobby and the team used the 8 shade Masterpiece Nude
Palette, together with dual tip Eyefinity eyeliner and the all new Epic
Mascara. This block buster eye trio made smoky eyes look effortless. And
finally for the lips, the Max Factor MUAs got creative by mixing shades of the
Lipfinity Lipsticks and Colour Elixir Marilyn Monroe Collection to make a rich,
sexy shade of red that can last all night long.
Exclusive photos from the backstage show the host
Tricia Centenera, Zalora Style Stars Maxene Magalona and Janeena Chan, and the top
models, are engaged during the pre-runway rush as they are being glammed up by
Bobby Carlos and the makeup artists. On
the runway, everybody looked amazing, showing how fashion
meets beauty, with Max Factor continuing to create on trend, glamorous
transformations for this year’s holiday season.
For more
backstage photos, make up tips and tricks, follow @MaxFactorPh on Instagram and
Facebook.
Max Factor products are available online at
Zalora and in leading departments stores nationwide. Max Factor is exclusively distributed by
Rustan Marketing Corporation.
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